Igor Szucs is a highly qualified business trend analyst, trend-futurologist, researcher of information flows and a semantic fieldproducer, trend fashion expert. Igor Szucs ranks among the top hundred most competent and reputable creators of emotional information content, including viral one. The Business Trend Analyst is an agent of change, businessman and writer. The author of several literary, educational and scientific works, among them a monograph on automation of technological processes and production. An internationally respected expert on future trends, long-range planning and creating the preferred future, Igor Szucs has advised professional, business, and governmental organizations and has served as a strategic advisor for innovation projects and programs.