For more than 20 years John Palumbo has been developing unique and innovative ideas, insights, campaigns and solutions for brands and companies. In fact, he is credited with inventing the iconic “pop-up store” approach after launching the Nintendo Game Cube in 2001. His opinions, work and approaches have been featured in Fast Company, Forbes, Business 2.0, Investor’s Business Daily, The New York Times, The Wall Street Journal, Advertising Age, Brandweek and a host of other national/local/trade outlets. He has also been published by numerous marketing trade publications and he regularly speaks at companies and industry conferences about innovation and open-source collaboration. In 2006, John founded BigHeads Network, which is one of the first companies to formally bring open-source collaboration principles to brands and companies via a turnkey solution.